SCHEDULE
TUESDAY, OCT 28
TBA
Classroom Participation
The main guest, Andrew Choi, will meet with students in the classroom.
WEDNESDAY, OCT 29
Music Industry Career Consultation
10:00 AM - 3:00 PM
Career Center Conference Rooms
(Valencia Room 921-2-212)
921 Boylston St.
2nd Floor
Andrew Choi will meet with students individually to discuss career development. Sign-up is required.
1:00 PM - 2:30 PM
Career Center Classroom
921 Boylston St.
2-240
How to Enjoy K-Pop Demon Hunters
Ten Times Better
Professor Ray Seol will guide you on how to enjoy K-Pop Demon Hunters even more by exploring the unique Korean culture embedded in the animation. You’ll discover insights and stories you’ve never heard before.
2:00 PM - 3:00 PM
Dance Studio 1
(DST 1)
699 Boylston St.
Let's Learn K-Pop Dance
A Berklee K-Pop dance instructor will teach you how to dance like a K-Pop star!
Examples:
Wicked by All Day Project
Fashion by Cortis
2:00 PM - 3:00 PM
160 Mass Ave. Lobby
Korean & Asian Music
Showcase
Berklee CJ Scholarship recipients and their peers will perform new arrangements of original songs and Korean covers.
K-Pop & Beyond at Wellesley College
5:30 PM - 7:30 PM Clapp Library 165 Lecture Room
Wellesley College
Andrew Choi, along with Berklee faculty, will visit Wellesley College to meet with students and the community. This marks the first K-Pop & Beyond outreach collaboration with a neighboring college!
THURSDAY, OCT 30
TBA
Classroom Participation
The main guest, Andrew Choi, will meet with students in the classroom.
Vocal & Toplining Workshop
3:00 PM - 5:00 PM
The Immersive Tech Room (150 Mass Ave) RM. 106
Andrew Choi will unpack vocal techniques and the toplining process in the K-Pop industry. RSVP is required to comply with the room’s fire code capacity.
7:00 PM - 9:00 PM
939 Cafe,
The Red Room
939 Boylston St
The Main Guest Seminar and Student Performances
Andrew Choi and EJAE (joining remotely) will participate in the main event, which includes student performances, a student A&R session, a panel discussion, and a special performance featuring Berklee Idol group B-Girls.
Please submit your best K-Pop track for review by the guests.
FRIDAY, OCT 31
Music Industry Career Consultation;
Start Up Business and Tax Consultation
10:00 AM - 2:00 PM
Career Center Conference Rooms
(Valencia Room & San Fransisco Room)
921 Boylston St.
2nd Floor
Andrew Choi will meet with students individually to discuss career development.
Richard Seo will meet with students individually to answer questions about startups and tax-related matters in the arts and entertainment industry.
Sign-up is required.
2:00 PM - 3:00 PM
7 Haviland Patio
K-Pop Random Dance
K-Pop dancers from the Boston Conservatory at Berklee, Berklee College of Music, and the Boston community will perform to randomly selected K-Pop tracks.
How to Start and Manage a Startup in the Arts and Entertainment Industry
Arts and Entertainment industry startup expert Richard Seo, CPA, will unpack how to start and manage a startup in the arts and entertainment sector—beyond K-Pop. RSVP is required to comply with the room’s fire code capacity.
3:00 PM - 5:00 PM
The Immersive Tech Room (150 Mass Ave) RM. 106
6:00 PM - 9:00 PM
The Loft
921 Boylston St.
3rd Floor
K-Horror Theme Halloween Party
& K-Movie Night
The final event where students, faculty, and staff come together for a K-Horror–themed Halloween Party and K-Movie Night.
Enjoy Korean food and beverages, raffle prizes, games, a DJ set, and more!
MEET THE GUESTS
Andrew Choi
Singer, Songwriter, Topliner
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Andrew Choi is a Korean-American singer-songwriter and one of the most sought-after pop/R&B topliners in the K-Pop and J-Pop scenes. He began his songwriting career in Korea in 2011, and his remarkable toplining skills quickly drew the attention of A&R executives at major Asian labels. Andrew has worked with superstar artists such as EXO, 2PM, TVXQ, and Exile, among many others.
In 2012, Andrew competed on the major TV audition show “K-Pop Star 2” and earned a spot in the Top 3, proving his talent as a performer as well as a songwriter.
Today, Andrew continues to make history with the global success of K-Pop Demon Hunters, where he appears as the singing voice of Jinu (Saja Boys).
EJAE
Singer, Songwriter, Topliner, Producer
EJAE is a South Korean–American singer, songwriter, and record producer. She is best known for her work with Red Velvet, Aespa, Twice, Le Sserafim, and many other leading South Korean artists. EJAE also provided the singing voice for Rumi in the 2025 film K-Pop Demon Hunters and contributed several songs to its soundtrack. Her single “Golden,” which she co-wrote and performed for the film, topped the Billboard Hot 100 and reached No. 1 in several other countries.
Richard Seo
CPA, Partner at Crowe LLP, New York City
Richard is a partner with Crowe LLP in the tax group. He specializes in global private client services. He has more than 20 years of experience providing integrated tax, accounting, and consulting services to a variety of industries and subgroups, including entrepreneurs, high net worth families, real estate, leasing companies, art and entertainment individuals and firms, investment firms, professional service firms, and digital asset, crypto asset, and NFT businesses.
SPONSORS
The 2025 Fall Berklee K-Pop & Beyond event is organized by the Berklee Professional Music Department and would not have been possible without the support of our interdepartmental and global partners including the Berklee Career Center, and Berklee Global. We are especially grateful to the CJ Cultural Foundation for their generous support and passion for K-Pop.
STUDENT SUPPORTERS
We would like to thank all the Berklee student clubs and volunteers who made this event possible!